MARKETING & CREATIVE
PORTFOLIO
I have more than a decade of experience producing creative content and building creative teams that exceed expectations. I use data and testing to optimize workflows and drive continual improvement. I have experience working with small businesses, non-profits, and large consumer brands.
I’m a leader who clears away obstacles so my team can succeed, but I’m also comfortable rolling up my sleeves and helping push a project across the finish line.
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Brands
I have experience partnering with and producing marketing content for leading brands.
Product Managing April Fools
Since 2001, ThinkGeek has created 6-10 fake April Fools products a year for our fans. We aim for amusing, shareable products that seem just plausible enough to make people do a double take. To do this well, we have to combine an intuition for what will resonate with an awareness of cultural trends. An understanding of people is as important to creating a winner as raw creativity. I have been the product manager for some of the big hits in recent years: SwimDesk, Nerf Nuke, VTOL Mentos & Diet Coke Rocket, and the Hot Pocket Sleeping Bag.
Social & Advertising Creative
